TravTalk India Online Magazine
StreetGooser has revolutionised the cloud-based hotel management software domain by curating dynamic yet easy-to use technology solutions that have helped accommodation providers expand their visibility, marketing reach and business, all while reducing costs.
Hazel Jain
A lot of hoteliers around the globe are joining the ‘cloud’ which has been one of the most emergent hospitality tech trends for the past few years and has now gained even bigger traction since the global lockdown. Causing a major disruption in this arena is StreetGooser with its unique hotel management software and an interesting ideology – ‘we want to change the Neighbourhood into a Destination’. With more and more travellers keen on visiting unexplored locations and opting for cosy homestays that minimise the risk of crowds, StreetGooser seems to have hit the jackpot with its bespoke technology platform.
Explaining the system, Shakthivelu M, Managing Director & Co-Founder, StreetGooser, says, “Our main focus is on small to mid-sized properties. We want to provide them with technology that won’t break their banks. Most technology providers focus on big hotels and they are quite expensive for smaller hotels. It also may have features they don’t really need. There is no such thing as a technology that fits all; we tweak our technology based on the clients’ needs.”
All they require is a computer, laptop or mobile and a steady internet connection. The centralised dashboard offers a state-of-the-art, built-in front-desk management system, channel manager, POS functions, housekeeping supervision, rate shopper, reputation management, website builder, payment gateway, booking engine, reports, analytics and more. Accommodation providers can manage multiple properties, operations, business relations, guests, travel agents and corporate clients from anywhere 24×7.
Metros as well as tiered cities
Shakthivelu adds, “The majority of the providers who signed up with us are those who are stuck with using the manual method. Our technology offers independent hoteliers the freedom to control, manage and automate their daily tasks so they can focus on other things. Everything now works online so you should be able to work remotely using our technology. Most importantly, our technology is very user-friendly, keeping in mind that many hoteliers are from Tier-IV and V cities. If you can use Facebook, then you can easily use our technology!”
Why focus on tier cities? Shakthivelu explains, “Not only in India but worldwide people will start travelling to destinationswith fewer people. Land travel is increasing in small towns where hygiene is a priority for travellers. Our product works not only in main destinations but also in tiered cities. They can also speak with our StreetGooser expert to know more about our product and how we can help them grow their business.”
Meanwhile, the company has already been conducting training webinars for its international hotel partners and its GSAs who are in turn educating their respective regions. “Our technology offers solutions. We are just a year old in the market and we are open to collaborating with different hotel associations as well,” he says.
