Operating responsibly

Shuvendu Banerjee, General Manager, Crowne Plaza Kochi, shares insights on WTM and talks about their new campaign, Human by Nature, which promotes responsible tourism.

TT Bureau

Shuvendu Banerjee is ecstatic that they had some good meetings at WTM 2019 and were able to meet some important buyers. “As a hotel, we have a lot of business from the UK and are hopeful of getting good results. In spite of the overall economic slowdown we’ve seen over the last few months, we are hopeful that WTM 2019 would be able to generate good queries for India.” He adds that events of such scale give new insights to industry players and buyers, helping them stay up to date with what’s happening in the sector across the globe. The hotel continues to receive good business from the UK, Germany, Italy and Spain, which are its key source markets. “In India, however, we are primarily a M!CE hotel with 270 rooms. Mumbai and Delhi are definitely good source markets for us,” he shares. Speaking of new initiatives at Crowne Plaza Kochi, which has been in existence for over six years now, Banerjee adds, “Our new campaign, Human by Nature, promotes responsible tourism.This should make a significant difference.”