The Ministry of Tourism has released the beta version of the Incredible India 2.0 website, which is all set to be officially launched in two weeks, reveals Meenakshi Sharma, Additional Director General, Ministry of Tourism, Government of India, at the IATO luncheon meeting in New Delhi. Nisha Verma Wait for …
Read More »Incredible India 2.0 at ITB
Suman Billa, Joint Secretary, MOT shares the details of the ministry’s plans for ITB, where they will also unveil the first film under the Incredible India 2.0 campaign. NISHA VERMA The Ministry of Tourism is doing a big pitch at ITB this year, says Suman Billa. “We crossed 10 million …
Read More »Emerging markets on MOT radar
The Ministry of Tourism, Government of India, is undertaking aggressive marketing and promotional campaigns under a restructured scheme. With a thematic and market specific Incredible India 2.0 campaign, the ministry is targeting emerging markets like Japan, Spain, China and Russia. ANKITA SAXENA This year at ITB Berlin, the delegation from …
Read More »World arrivals increase 5%, India increase 15%
Alphons Kannanthanam, Minister of State (Independent Charge) for Tourism says the sector has the biggest multiplier effect for any economy, as for every rupee spent, you get `4 back. KANCHAN NATH The Minister was invited as the Chief Guest at an event organised by Travel Agents Association of Kashmir at …
Read More »Digital date for Incredible India
KJ Alphons, Minister of State (IC) for Tourism, India, launched the Incredible India digital calendar in New Delhi recently. The National Tourism Policy and the Incredible India 2.0 website is expected shortly KANCHAN NATH Summoning discerning travellers from across the world to visit India in 2018, the Tourism Minister unveiled …
Read More »India on a Spanish sojourn
Wrapping up 2017 with new announcements and initiatives including Incredible India 2.0 and Adopt a Heritage, the Ministry of Tourism is all set to participate in international tourism shows including FITUR and BIT Milan. Rashmi Verma, Secretary, Ministry of Tourism, tells TRAVTALK more about these initiatives. NISHA VERMA India is …
Read More »Restructuring overseas presence?
The shutting down of seven foreign tourist offices by the Government of India has sent the travel trade in a tizzy. TRAVTALK asks industry experts about the impact of this decision on the tourism business within and outside the country. Plagued with the vacancy of several posts and lack of …
Read More »Tourism Policy in 2018: Minister
Revolutionising the way tourism in India has always been viewed by the outside world, the Ministry of Tourism is continuously looking for ways and means to innovate and progress. The ministry is now setting its sights on unchartered territories, unseen possibilities and unrealised potential. KANCHAN NATH The Ministry of Tourism …
Read More »10 milestones of 2017
The industry has experienced a volatile year with challenges appearing in many shapes and forms. TRAVTALK picks out 10 moments that defined the year gone by and will continue to have a ripple effect in the years to come. TT BUREAU Visas are relaxed The Tourism Ministry, in a single …
Read More »NE one of MOT’s focus at WTM
World Travel Market London, a global event, responsible for reshaping the travel industry of the world is finally here. Rashmi Verma, Secretary, Ministry of Tourism, Govt of India, who will be leading the Indian contingent at WTM, tells us how they are gearing up for their participation at this event …
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