Tripjack offers tech benefits

After investing heavily in technology, Tripjack is able to offer its partners rich content, a seamless booking experience, and competitive hotel and flight rates from popular countries. The company will soon integrate the service with WhatsApp.

Hazel Jain

Having made the bold move to rebrand itself and move on to a new platform, Tripjack also has a new proposition for its agent partners. It gives its customers two main advantages in terms of content and technology. Hussain Patel, Director, Tripjack, says, “We have successfully migrated all our 20,000 travel partners across India on to Tripjack. We wanted to have a separate identity for the entire B2B vertical. We are also looking to grow globally in the next few months, and Tripjack is a more exciting and vibrant name.”

We are adding a lot of SOTO fares from global markets like Australia, New Zealand, Singapore, China, Thailand, UK, US, Italy, France

He says that the new website is more intuitive and gives its customers a lot of flexibility in terms of creating more touchpoints between Tripjack customers and their clients. “We have invested heavily in technology in the last year and created Tripjack. Content is also an important factor and in the next three months, our partners will see a lot of new things. We are adding a lot of SOTO fares from global markets like Australia, New Zealand, Singapore, China, Thailand, UK, US, Italy, France, etc. We are going to get local fares for hotels and flights for these destinations which will be reflected on Tripjack in a single search. So, the technology we have incorporated is enabling us to do all these things for our customers, which we couldn’t do earlier. Our customers will see a lot of content in the next three months and, of course, the local fares from each market will be very competitive and give them a further edge in their business,” Patel adds.

The website also cuts down time lags for inquiries. The entire journey will get automated, thereby giving a lot of confidence to the travel agent’s customer with instant response and creating more stickiness. “Moreover, almost 60 per cent of our payments are now auto- mated, giving customers more flexibility in terms of payment uploads and doing business with us at any time. Earlier, we had two per cent of our business on mobile and with the launch of Tripjack, this has gone up to more than 10 per cent. Our mobile interface is also really intuitive and transactions can be done on the go,” Patel shares.

The company will soon introduce an integration with WhatsApp, where every transaction will create an automated booking voucher on the agent’s mobile number with the details which can be forwarded by them to their client. Tripjack has over 150 LCCs from US, UK, Europe and Australia.