Tag Archives: Rupinder Brar

Rupinder Brar, Additional Director General, Ministry of Tourism, shares how women are not only making their presence felt in the travel industry, but are also taking up leadership roles. Nisha Verma Rupinder Brar says that while statistics point to only 12 per cent of women in the travel and tourism …

From improving hinterland connectivity and promoting Indian heritage to organising well-targeted conclaves and empowering tourist guides with certification programmes, Ministry of Tourism is keeping itself busy. Nisha Verma In recent months, Ministry of Tourism has under- taken a number of steps to boost visitor numbers to the country. Of these …

Ministry of Tourism is innovating its approach to tap some of the biggest outbound markets of the world, China being its focus for now. A dedicated China cell and marketing through the Chinese multipurpose digital platform, WeChat, is a move in this direction. Nisha Verma Rupinder Brar, Additional Director General, …

Mulling plans to introduce a new promotional campaign for overseas marketing, Ministry of Tourism is looking to focus on new markets such as China and Japan, while strengthening its presence in traditional ones. Manas Dwivedi Sharing the ministry’s plans and targets, Rupinder Brar, Additional Director General, Ministry of Tourism (MOT), …

Representing India at WTM London, Rupinder Brar, Additional Director General, Ministry of Tourism, Government of India, shares details about the Indian pavilion at the event. Manas Dwivedi The theme for the Indian pavilion this year at WTM will be ‘Find the Incredible You’, inspired by the award-winning ‘Incredible India’ campaign …

Discussions at the fourth Odisha Tourism Conclave in Bhubaneswar touched upon important subjects such as a new tourism policy for the state slated for a 2020 release and simplification of land allotment for hotels. Both measures are expected to boost tourism to Odisha. Kanchan Nath from Bhubaneswar The fourth Odisha …