TravTalk India Online Magazine
Year 2023 was amazing and generated good business for the properties of Cross Hotels & Resorts. Khata Sinhaseni, Cluster General Manager, Cross Vibe Bangkok Sukhumvit and Lumen Bangkok Udomsuk Station, shares unique selling points of the properties, agenda for 2024, sustainable practices and plans to attract more Indian guests.
TT Bureau
Year 2023 was amazing and generated good business for the properties of Cross Hotels & Resorts, especially in Thailand. Sharing the success story, Khata Sinhaseni, Cluster General Manager, Cross Vibe Bangkok Sukhumvit and Lumen Bangkok Udomsuk Station, said, “We almost reached the same result and business as in 2019, which was considered best year for Thai tourism. So, there is no complaint, and we look forward to continuing in the same direction this year.”
Cross Vibe Bangkok Sukhumvit’s location is one of the best advantages tourists can avail. “Transportation is feasible and convenient, as it is located near BTS Skytrain Station, exactly 300-metre distance. It is away from chaos but surrounded by places to do touristic activities like bar/ café hopping, shopping for souvenirs, markets, and vibrancy of Bangkok at the doorstep,” Sinhaseni said.
Similarly, there is an easy access to Suvarnabhumi International Airport from Lumen Bangkok Udomsuk Station. Also, there are free shuttle services for guests to explore locally.
Focus on Indian market
Indian market is fairly new to Cross properties. “However, I can see rooms growing in coming years. Cross is focusing on India. We spend a lot of money to promote our brand. We have representative offices in India and they are active ones,” Sinhaseni said, adding that, “We also have special offerings and packages for them.”
On the culinary preferences of Indians, Sinhaseni said, “Most of the Indians enquire about vegetarian Indian meals. So, we have a small corner with just Indian vegetarian options like puris and idlis. I know Indians have specific requirements and they are particular about food.”
Sustainability initiatives
Cross Hotels & Resorts as a brand focuses on making travel and hospitality more sustainable, as it is one of the main missions to protect and restore planet’s resources. “We are committed to supporting activities that strengthen conservation of natural resources and protect environment like reducing the usage of paper and going digital, avoid usage of plastics, more and more solar energy,” he said. On the expansion plans, Sinhaseni said they have a new Lumen property coming up soon. “We look forward to welcoming more Indian tourists to all our properties,” he said. Apart from India, Cross Vibe Bangkok Sukhumvit and Lumen Bangkok Udomsuk Station have huge tourist influx from Southeast Asian markets like Taiwan, Hong Kong, Japan, and Korea.
