Saudi – the true home of Arabia

Saudi is a country of extraordinary natural beauty and rich cultural heritage. Still largely unexplored by international visitors, the country offers a dizzying array of experiences for the curious traveller. This list of Saudi’s must-visit destinations offers visitors a journey they’ve never imagined.

The Kingdom of Saudi Arabia is the largest country in the Middle East, and fourth most populous in the MENA region. In September 2019, Saudi Arabia opened its doors to leisure tourists from around the world. This historic milestone is a key step in the implementation of Vision 2030, the Kingdom’s economic diversification programme, aiming to connect Saudi to the world.


Saudi offers awe-inspiring natural phenomena and exciting ways to explore its diverse terrain. The Kingdom boasts quite an itinerary – from desert and water adventures to camping and hiking through caves and craters.


Saudi culture is as rich as it is diverse. Visit the Kingdom’s many mosques and traditional markets to experience a rhythm of life that has little changed over the centuries. Explore the different regions to experience the multi-cultural variety of foods, lifestyles and customs. And, for a taste of the modern Saudi, don’t miss the urban districts and entertainment centres.

Museums and history

Saudi is home to a plethora of museums, castles and cultural institutions. Visitors can immerse themselves in exhibitions and displays that not only highlight the ancient past but also bring to light more contemporary works by local and international artists. Of note are the National Museum in Riyadh, The Antiquities Museum, and King Abdulaziz Center for World Culture.

Souqs and shopping

From old-world souqs to modern malls and boutique concept stores, Saudi has a wealth of shopping options, offering everything from traditional wares to designer items to creative collections and offbeat décor.


Experience a land where the past comes to life. From the labyrinthine streets of ancient cities, to the intricate rock carvings of early civilisations, the Kingdom’s rich history is written large across the landscape. Explore the ancient ruins and rock-carven tombs of Nabatean Hegra or walk the narrow winding streets of Al-Turaif, surrounded by beautiful Najd architecture.

Today, there are more than 11,000 archaeological sites throughout the Kingdom, telling the story of the civilizations that lived over the years. The Kingdom of Saudi Arabia is proud to have five UNESCO World Heritage Sites.


Whether you are sailing the crystalline waters of the Saudi Red Sea, exploring one of the country’s many national parks or hiking through the green hills of Al Baha, Saudi will surprise and delight visitors with a wealth of natural treasures.



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