1589 Hotels opened 16 hotels in 2017, and is targeting to take this number to 24 by next year, reveals Pankaj Giroti, CHA—VP Development & PR of the company.
TT Bureau
1589 Hotels saw an unprecedented growth in the last one year. “We added 16 hotels and resorts, and 828 rooms to our multi brand portfolio between April 2017 to March 2018. It has been a very successful and aggressive growth year for 1589 Hotels,” said Pankaj Giroti. The new hotels have been added in different states, namely Greater Noida, Vrindavan, Udaipur, Bhopal, Alwar, Jim Corbett, Bhavnagar, Mirzapur, Ambaji, Jaipur, Goa, Dalhousie and Dharamshala. The different brands of the company consist of Brij, Clarks Resort, Arte’, Gen X, RnB Select and Rnb, offering a unique mix of uber luxury heritage experience, to a five-star resort, contemporary four-star and three-star offerings, to even boutique BnB operations.
With the new additions, the total inventory of rooms for the brand has increased to 1710 rooms between 36 operational properties and nine under project stage. The company has big growth plans in the next financial year as well. “Our target for April 2018 to March 2019 is to add on 24 hotels and resorts to our kitty under ownership module, management contract module, and revenue share and MG modules.”
Set up in 2014, 1589 Hotels draws its legacy from the prestigious Clarks Hotels Group and was created to service within the upscale and economy hotel segment. The company has fully developed technical cell which provides technical support to all hotels, both at the pre-opening and post-opening stages. They also offer management services for other properties. Giroti said that their core team is fully equipped to undertake complete project management from concept to commissioning, on a turnkey basis.