TravTalk India Online Magazine
IATO pushes for tourism circuits, urging the government to kickstart implementation. ‘Even if just 10 circuits attract strong tourist footfall, it would be a game changer,’ says Rajeev Mehra, President, IATO.
Amita Pandey
The Indian Association of Tour Operators (IATO) recently hosted its Annual Day (Carnival) at Karma Lakelands, Manesar in Gurugram. The event buzzed with exciting games and interactive activities. It also presented an opportunity for the association members to network with other industry stakeholders.
In a conversation with TRAVTALK, Rajiv Mehra, President, IATO, shared that there is a vision behind the annual event. “We organised this event to bring together IATO members and their families, and everyone in the trade. The event is important for all of us, as we are mostly busy throughout the year, and we do not get time to enjoy with our families. So, this event gives us a moment to breathe and interact with stakeholders in the trade and also with their families and make our bond stronger.”
When asked how IATO is planning to increase its membership this year, Mehra replied, “Membership is increasing day by day with the activities IATO is doing. Our elections are going to be held soon and once the new team resumes office, their focus would be to have more interactions with the government, with the state governments and among us also.”
Speaking about the development and promotion of recent tourist circuits announced by the Union government, Mehra pointed out, “All circuits are equal, they all need to be developed. So, these 50 circuits that were announced recently need to witness the execution of plans by the government. Even if 10 circuits can see a good tourist inflow, it would be a game changer for the industry. Our target is to tell the government, whatever plans you have decided, please implement it.”
He added, “IATO is in touch with government for many things, but the problem is once they have taken our input, it needs to be implemented because we are not here to implement things. Implementation is their part. Our humble request to them is that whatever has been decided by the honourable finance minister must be done as soon as possible now.”
