Explore Central Europe with Finnair

With Finnair celebrating the 100th anniversary, Anupam Vig, General Manager, India, speaks about the airline’s commitment to sustainability, adaptability, and customer experience that puts it in a position for success in the next century. He thanks the partners and customers, and looks forward to continued collaboration in the Indian market.

Hazel Jain

How has India performed so far and what kind of load factors have you seen in the year 2023?

Our India flights have performed well in 2023 despite the challenges faced by the aviation industry globally. The load factors have been encouraging, reflecting the resilience of air travel demand. We currently run seven weekly flights between Delhi and Helsinki. We are continually evaluating our flight network to adapt to market dynamics. While specific changes or additions are subject to ongoing analysis, Finnair remains committed to optimizing its operations for the benefit of customers.

Tell us about summer schedule.

Finnair boasts a robust network encompassing key destinations across Europe, North America, and Asia, including Helsinki, New York, Tokyo, and beyond. Finnair is also the only airline serving Finland’s domestic destinations like Lapland, year-round. Our extensive route network caters to both leisure and business travellers. This summer season we are introducing new connection to Wroclaw in Poland and offering connections to fascinating destinations, such as European Capitals of Culture Bodø (in Norway) and Tartu (in Estonia).

What is your strategy for the Indian market in 2024?

Finnair is dedicated to providing Indian travellers with a seamless travel experience. Our commitment goes beyond just convenient flight schedules and comfortable cabin amenities. We strive to create memorable journeys for customers. Our goal is to solidify Finnair’s status as the preferred choice for customers travelling between India and Europe, while also exploring opportunities for network expansion.

How do you see the aviation landscape in India evolve?

India has been part of our story since 2006. We see a lot of potential in the Indian market in the long term and recognize that it is the third fastest-growing air transport market in the world. Our team in India has worked closely with our local partners to promote the network and connectivity we offer via our Helsinki home hub. We have seen new traffic flows forming over the past year, for example, between India and US destinations. We are also delighted to see so many Indian travellers discovering the wonders that Finland has to offer.

Any news that will interest the travel agents?

We are introducing a new PrioFlex ticket type for our corporate customers, which will be available for purchase as of 27 February. The new ticket type combines the most popular services for business travellers and is available for Economy Class on short-haul flights and Premium Economy and Economy Class on long-haul flights, excluding some routes. PrioFlex tickets are available via Finnair Corporate Portal and travel agents using NDC, exclusively for Finnair corporate customers who hold an agreement with Finnair.

Any plans to promote the destination along with the tourism board in India?

Our India team has worked closely with our local partners to promote the network and connectivity we offer via our Helsinki home hub and also India as a destination.

Do you have an app, and how is it performing in India?

Finnair’s award-winning mobile app is designed to provide customers with seamless support throughout their journey, offering peace of mind on the move. This comprehensive app assists travellers at every stage, from pre-flight preparations to landing at their destination. Customers can effortlessly manage their travel documents and stay informed about upcoming trips. Moreover, the app allows users to conveniently book travel extras, perform hassle-free check-ins, access trip details such as boarding passes and gate information, and utilize their Finnair Plus card. We continue to enhance the app’s functionality and user experience.

How do you see the Indian flyer change and evolve?

The Indian flyer is becoming increasingly discerning, with a growing preference for premium travel experiences and personalized services. There is a noticeable shift towards prioritizing comfort and convenience.

 

 

Check Also

Unlock the potential of cross-selling

Amid evolving consumer preferences and digitalisation, it has become imperative for travel service providers to …