TravTalk India Online Magazine
Alejandro De La Osa, CEO, Europamundo Vacations, shares with TRAVTALK the company’s achievements in developing tours in Saudi Arabia and their strategy for the India market. Ensuring unique experiences to travellers and offering a full guarantee to partners is key to growth, he says.
Janice Alyosius
Leading travel company
Europamundo Vacations has been chosen by Saudi Arabia to develop tours in the country. Proudly announcing this achievement, Alejandro De La Osa, CEO, Europamundo Vacations, reveals the company’s strategy for the Indian market and how it plans to expand its offerings.
Experiences are not just about luxury
When it comes to offering experiences, it is not just about luxury. Simple experiences can also be a highlight for travellers, Osa says. “When discussing travel experiences, it’s important to avoid the mistake of assuming that they are solely related to luxury. For example, having a coffee at a traditional bar in a small village in the middle of Spain can be a memorable experience. We have included such experiences in many of our tours over the past two decades, and it’s crucial not to overlook them,” he adds.
Expansion plans for India
Osa considers the India market as a strategic one for Europamundo Vacations. He says the company has been working with distributors and the brand has been spreading rapidly. The plan for this year is to continue supporting the distributors and look for new ways to grow. The company has completed integration with MakeMyTrip, one of the biggest OTA in the market. “The Indian market is a crucial one for us. Our distributors have been doing an outstanding job, and the Europamundo Vacations brand has gained a lot of visibility. We have been witnessing excellent numbers in the previous season, and our focus this year is to continue supporting all our customers and finding new ways to expand further,” he shares.
Full guarantee to partners
Osa believes that providing a full guarantee to partners is the best incentive to offer them. “Our full guarantee to partners is the first tool we provide to tour operators and travel agents in India. This is an essential incentive that we offer them. It assures them that if they sell a single passenger of Europamundo, we will operate the tour. This gives the partners a sense of security and confidence in selling the tours,” he says. Additionally, the company offers good commission rates and incentives for the partners.
Continuing the growth Osa says, “As the new CEO of Europamundo, I may have a new role, but I’m not a stranger to the company. It’s important that we maintain the momentum and direction that we have been following for many years. By continuing on this path, we can ensure continued growth and success worldwide” he says.
Post-COVID travel trends
Osa shared some insights into the post-COVID travel trends. He said that he noticed that people are now eager to turn their travel dreams into reality as soon as possible. “The pandemic has changed people’s mindset and made them want to travel to destinations they had only dreamt of before. Europamundo Vacations has seen a significant increase in demand for long-distance destinations,” he shared.
