Rajat Gera, Director of Sales & Marketing, Six Senses Fort Barwara, believes that the property, which played host to big celebrity weddings in the very first year of its opening, is getting popular not only through word of mouth, but also by making sure that the guests get a personalised service experience during their stay.
TT Bureau
Six Senses Fort Barwara is the ultimate choice for intimate celebrations, says Rajat Gera, Director of Sales & Marketing, Six Senses Fort Barwara. Sharing why the property is best-suited for such events, he says, “Our opulent interiors and outdoor venues, along with the authentic backdrop of a 700-year-old Zenana Mahal, a step-well, and a historic Radhe Krishna temple wholeheartedly restored to its former glory, are what constitute a unique Six Senses Fort Barwara experience. The fact that all our seasonal and organic customised menus are created with the guiding principles of ‘Eat with Six Senses’, is what makes us an excellent option for intimate celebrations. As we prepare and store our uniquely infused alcoholic beverages in the minibar, even our alcohol is exclusively crafted for Fort Barwara.”
High expectations
The property played host to big celebrity weddings in the first year of its opening, which immediately brought it in people’s eyes. Sharing how they are delivering as per such high expectations, Gera adds, “Maintaining and conserving the rich tradition and architecture of Barwara’s regal past is largely responsible for our success. The real theme of the rustic chic décor of the fort is highlighted by the eclectic blending of antique and modern. In an all-suite hotel, the guest experience is everything, so every suite has its own GEM (Guest Experience Maker). For all our guests, it is the host that provides unmatched service and global cuisines on ground.”
Personalised services
He further adds, “As mentioned above, in this 48-suite property, all discerning guests’ needs are taken care by GEM from pre-arrival to post-departure cycle. From guiding them about the expected weather to taking note of dietary requirements, marking and celebrating special occasions to unpacking all requests are met by our young and diligent team.”
M!CE status
Talking about M!CE, he says, “We engage in selective M!CE business, and our clients are those who are tired of holding meetings in predictable formats. The viewing gallery, the Cortile’s enormous fire pits, and Zenana Bagh’s event lawns serve as designated areas for creative outdoor meeting set-ups and team-building activities. Our Barwara State Room is useful for gatherings and parties that go late into the night.”
Business prospects
Gera claims that in terms of promotions, word of mouth has worked well for the property. “Since we first commissioned Six Senses Fort Barwara, it has only been a 1.5-year journey, but it has steadily built a reputation as one of the top immersive venues for intimate gatherings. Mostly the business comes through referrals. However, some of it is direct. We also offer a Celebrate with Six Senses package, which has a cap on the number of suites that may be reserved. We advertise this offer both on our website and with business partners,” he informs.