In-the-Issue

‘We need to lure more FTAs’

FHRAI has been requesting the central government to waive off the secondary condition with regard to average forex earnings under the EPCG scheme retrospectively from 2007-08 in order to become more competitive as a destination in Asia. Hazel Jain The Federation of Hotel and Restaurant Associations of India (FHRAI), seeking …

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Efforts on to win tourists

Ministry of Tourism is leaving no stone unturned to make sure that India is in the eyes of potential inbound tourists, while making sure that domestic tourist influx continues via Dekho Apna Desh campaign. Nisha Verma G Kamala Vardhana Rao, Director General, Ministry of Tourism (MOT), speaking at the Pata …

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Motivated to dream big

Vasudha Sondhi, Managing Director, Outbound Marketing, talks about what inspired her and kept her going during the pandemic. She also talks about her efforts to help women and young people. Janice Alyosius The OMPL Group, run by a woman, has many women in leadership positions. “I am a firm believer …

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Brands must reimagine

Marketing one’s brand is key to assure faster recovery. With |multiple destinations now open for access, the fight for a market share is more aggressive. Hazel Jain Outbound travel has witnessed a dramatic change in the last few years, especially with the onset of the pandemic. However, the situation is …

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Weddings’ venue

Rajasthan has emerged as most popular destination for weddings in India, thanks to its luxurious palaces, forts and heritage properties. Nisha Verma Sumita Saroch, Joint Director, Tourism, Rajasthan, said that Rajasthan offers multiple picturesque settings and culture for weddings. Claiming that Rajasthan is the perfect destination for social events, she …

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MOT shines in twin states

A lot of promotion and ground work is being done by India Tourism Hyderabad, across the two states of Telangana and Andhra Pradesh, not only of central ministry initiatives but also locally. rom promoting Azadi ka Amrit Mahotsav the focus is also to make sure that tour operators in the …

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Committed to help women

Mamta Pall, National President, Travel & Tourist Council of India, WICCI says they are trying to address complaints received from various segments, including MICE, tourism and hospitality. Janice Alyosius WCCI is committed to empowering women and advancing their careers. Mamta Pall, National President, Travel & Tourism Council of India, WICCI, …

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All praise for tour guides

Hina Sheeraz, Director of Marketing at Sheeraz Tours, talks about her experience in travel business and what she expects from government in terms of promoting women in the industry. Janice Alyosius Nothing beats seeing women take on the role of tour guides or operators because they are naturally more involved …

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Explore ‘Another side of Britain’

On February 10, VisitBritain launched a new £10 million global campaign ‘Welcome to Another Side of Britain’. It features a mix of short films and city-focused content across social media channels, digital display advertising and print media. Nisha Verma Emma Wilkinson, Head of GREAT, VisitBritain, shared the details of the …

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Flexibility is key to success

Intercontinental Hotel Group is making sure that they walk the talk when it comes to delivering the right kind of services in times of recovery from the pandemic, right from curated stays, to being technology powered at various stages, and catering to needs of the trade and customers. Nisha Verma …

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