Ensuring global footprint

Two international hotel groups – The Kingsbury Hotel and Amaya Resorts & Spas – have appointed Linkin Reps to promote their hotels in India whilst increasing their market share and awareness in the country.

TT Bureau

The Kingsbury Hotel and Amaya Resorts & Spas, that have properties in Sri Lanka and the Maldives collectively, have announced their strategic corporation with Linkin Reps to increase their market share and awareness in India.

The agency has been appointed as the sales and marketing representative in India for four properties of the group, namely, The Kingsbury Colombo Hotel, Amaya Lake – Dambulla, Amaya Hills – Kandy and Amaya Kuda Rah – Maldives. Denesh Silva, Director Head —Marketing & Sales, The Kingsbury and Amaya Resorts & Spas said, “Amaya Resorts & Spas and The Kingsbury Hotel are delighted to partner with Linkin Reps to promote our product in the Indian market. We are confident that this partnership will further enhance the hotels’ footprint in India and lead to even more guests from the subcontinent indulging and experiencing the warm hospitality and wonderful product offering which they have to offer to the discerning Indian traveller.”

Komal Seth, Director, Linkin Reps said, “We are happy to be appointed as the India office for the hotels and resorts of The Kingsbury Hotel and Amaya Resorts & Spas. Both the brands are well-known entities in terms of luxury, cuisine and the quality of services they offer to all travel segments be it leisure, MiCE or wedding groups. Developing and multiplying their market share in India will be our utmost focus. We are keen on making success stories for Kingbury and Amaya, who are bejewelled as finest five-star hotels and resorts located in Sri Lanka and Maldives.”

The appointment is a part of Kingsbury Hotel and Amaya Resorts & Spas’ strategic direction in ensuring that they have footprints across all major markets globally, including India. According to Sri Lanka Tourism Development Authority, India continued to be Sri Lanka’s top source of tourists with 384,628 arrivals (up 7.8 per cent) in 2017. On the other hand, Indian tourist visits had reached 83,019 by end of December 2017, as per the Maldivian Tourism Ministry.