Well-positioned as one of the most prominent golf regions, Mauritius is planning to attract more Indian golfers to the island and also focus on families and adventure tourism.
TT Bureau
During a travel agents’ workshop organised in Delhi in association with Air Mauritius, the Mauritius Tourism Promotion Authority (MTPA) India talked about its future marketing plans to attract more Indian tourists to the island nation popular for its beaches. Vivek Anand, Country Manager – India, MTPA, said that the tourism board is promoting golf and adventure activities in a big way and luring families is also a priority for it.
We will continue promoting Mauritius as a MiCE, wedding, honeymoon, adventure, family and film destination in 2019
“Besides being an ideal round-the-year destination for the entire family, Mauritius also boasts of ten 18-hole golf courses, each offering a unique golfing experience. We will continue promoting Mauritius as a MiCE, wedding, honeymoon, adventure, family and film destination in 2019,” Anand said. In its attempt to promote Mauritius as a golf destination in India, MTPA had organised ‘Mauritius Tourism Invitational Golf Tournaments’ earlier this year in Bengaluru, Mumbai and Delhi in collaboration with IGTA, MGTA and Air Mauritius. MTPA India hosted the top three winners from each city for the finals in Mauritius at Heritage Golf Club. The winner was felicitated and awarded at the World Travel Award held in Mauritius. Anand said that they aim to organise such events in future as well.
To promote adventure, Anand says that MTPA is promoting all the activities for Indian tourists ranging from fly and dive, five island tour, submarine, sea cart, curious corner and others. He added that Government of Mauritius is soon going to get one more MiCE policy, where the country may provide a VAT refund for MiCE groups. The policy is yet to be unveiled.