5 years of sporting excellence

DreamSetGo celebrated five years of sporting excellence on 15 October 2024. This marked a milestone for the premier sports travel and experiences platform. From its humble beginnings in 2019 to its status as a global player in 2024, the journey is a testament to the power of vision, hard work, and an unyielding commitment to excellence.

What began in 2019 with a small yet passionate team of six individuals has now grown into a powerhouse of 60+ employees, delivering unmatched sports experiences and hospitality around the globe. Over these five years, DreamSetGo has not only survived challenges but thrived by continually pushing boundaries, innovating, and making its mark on the international stage.

2019 – Inception: The Dream Begins

DreamSetGo’s journey began in 2019, with a mission to provide sports fans with once-in-a-lifetime experiences that go beyond just watching the game. Founded on 15 October as part of Dream Sports portfolio which consists of Dream11, FanCode, Dream Games Studios, it was born out of a passion to make sports better and a desire to make global sporting experiences accessible to fans in India and beyond. Operating out of the Dream Sports Headquarters in Mumbai, with a team of just six, DreamSetGo laid the foundation for its future endeavours by crafting personalised sports travel packages that combined matchday tickets, hospitality, and exclusive experiences such as meet-and-greets with sports stars.

From football to cricket, DreamSetGo catered to the aspirations of fans by giving them front-row access to their favorite sporting moments. Little did they know, this was only the beginning of an extraordinary journey.

2020 – Resilience in the Face of Adversity

As the world grappled with the COVID-19 pandemic in 2020, DreamSetGo faced its first major challenge. For a company whose core product was centered on live sporting experiences, Covid was a major setback. Pivoting quickly, DreamSetGo adapted its business model to include virtual celebrity interactions with Sporting Legends. The company launched personalised celebrity video messages from the biggest sporting legends, connecting fans with over 25 renowned athletes, including stars like Sania Mirza, Shreyas Iyer, Mike Hussey, Herschelle Gibbs and many more sporting legends. This allowed DreamSetGo to maintain its engagement with fans despite the global lockdown.

The team’s passion remained unchanged, and the company emerged stronger, setting the stage for future success.

2021 – Steps to Strides: Signing Global Giants

By 2021, DreamSetGo was poised for bigger things. The company closed off major partnerships, first signing with English Premier League champions Manchester City, followed by Chelsea FC, and later securing a landmark deal with Manchester United, one of the world’s most iconic football clubs. They also signed with Wimbledon and F1 Experiences, offering exclusive packages. These partnerships cemented DreamSetGo’s global status as a key player in the sports travel industry. From official hospitality tickets to legend meet & greets, private stadium tours to watching the first team train, DreamSetGo set the bar high in terms of experiential sporting services.

The company also onboarded Indian cricket legend Sourav Ganguly as its brand ambassador, adding a new layer of credibility and visibility to the brand. With the backing of such powerhouse partnerships and personalities, DreamSetGo continued its upward trajectory, growing its team further. The company’s ability to strike deals with global sporting giants reflected its increasing influence and ambition.

2022 – Making a Name: Expanding to Global Events

In 2022, DreamSetGo expanded its footprint by moving into a larger office aka Stadium, within the Dream Sports fraternity radius. This year marked a significant step in the company’s journey, as it became an official partner for the T20 World Cup 2022 Australia, a highly-awaited sporting event globally. These partnerships not only amplified DreamSetGo’s brand visibility on the global platform but also showcased its capability to deliver world-class experiences on the biggest stages. This time was also smartly and strategically used to assemble the right team and sign the right partnerships.

The company executed its first ICC event at the T20 World Cup in Australia, an impressive feat that solidified DreamSetGo’s ability to manage large-scale international events. By the end of 2022, the team had grown and DreamSetGo was slowly but firmly establishing itself as India’s leader in sports travel and hospitality experiences. They successfully executed more than 25+ experiential events with legends like Venkatesh Prasad, Aamir Sohail, Matthew Hayden, Brett Lee, Michael Clarke, Sunil Gavaskar, and more.

2023 – In the Big Leagues

If 2022 was the year of making a name, 2023 was the year DreamSetGo cemented its status as a major player in the industry. The company took the lead in executing the 50-over ICC Men’s Cricket World Cup 2023 India in style, delivering mind-blowing numbers in terms of fan engagement and hospitality services. From arranging exclusive hospitality experiences to providing private boxes for the Gujarat Titans during the IPL, DreamSetGo continued to break new ground.

By the end of 2023, the company had not only executed successful events but had also established itself as a go-to brand and a serious Sports MICE player offering meet-and-greets, and bespoke sports travel experiences.

2024 – Moving Up Weight Classes: A Global Force

2024 marks another pivotal year in DreamSetGo’s journey. The company executed the T20 World Cup in the USA, a significant milestone that showcased its ability to deliver world-class experiences on a global scale. But the crown jewel of 2024 is DreamSetGo’s partnership for the Paris 2024 Olympics, making them India’s only and exclusive organisation to officially offer hospitality packages at the Olympic Games.

DreamSetGo is moving up the weight classes, ready to take on even bigger challenges. The company has now worked with over 75 celebrities, arranged countless meet-and-greets, and offered exclusive hospitality experiences that have set a new standard in the sports travel industry.

The Road Ahead: Bigger, Better, Bolder

As DreamSetGo celebrates its fifth anniversary, the company is more driven than ever. With a track record of resilience, innovation, and a passion for delivering unforgettable experiences, DreamSetGo is poised to continue its rapid ascent in the sports hospitality world. In their 5 year tenure they have provided access to over 30 tournaments, provided experiences in over 75 cities, executed over 100 sports experiences, serviced over 250 group trips, built a strong DMC network of 200+ vendors globally, serviced over 25,000 clients and catered to over 50 corporates with MICE requirements. From its humble beginnings in 2019 to its status as a global player in 2024, DreamSetGo’s journey is a testament to the power of vision, hard work, and an unyielding commitment to excellence.

Here’s to the next five years—and beyond!

 

 

Check Also

Product value central to demand

Iris Reps believes that being different is not just about pricing; it’s about the value …