TravTalk India Online Magazine
Twenty14 Holdings, the hospitality investment arm of LuLu Group International, is developing two properties in Bengaluru that will open in 2020 and 2021, respectively.
Hazel Jain
As its name suggests, Twenty14 Holdings was established in 2014 and aims to become a billion- dollar investment company by 2025. It is an asset-heavy hospitality investment arm of LuLu Group International and already has a few properties operating in different parts of the world. It is now planning to expand further in India and is looking for appropriate hospitality partners. Adeeb Ahamed, Managing Director, Twenty14 Holdings, says, “We currently have three projects in India, one of which is already operational – the first Tribute Collection by Marriott called Port Muziris in Kochi. The other two are brownfield projects under development in Bengaluru – one is near the airport and the other is in Electronic City. One of them will be ready by 2020 and the other by Q1 2021.”
We are looking to expand in India and are in final stages of negotiations for other projects across the country
The two Bengaluru properties are at a combined investment of up to ₹800 crore, Ahamed reveals, while the one in Kochi was at an investment of ₹52 crore. “We are looking to expand in India and are in final stages of negotiations for other projects across the country. We are looking at one resort property and one hill station property, but we haven’t finalised yet. We are also looking at Dharamshala and Hyderabad,” he shares.
The company takes up Greenfield, brownfield, as well as ready-asset projects. Its retail arm owns the Lulu Convention Centre next to Grand Hyatt Kochi Bolgatty. “We soon want to be a billion-dollar investment company. We hope to have 50 per cent of our assets allocated in Europe and the rest will be spread across the Middle East and India,” Ahamed adds.
