Gainwell Sports is the ofﬁcial travel agent for ICC’s T20 World Cup tournaments (men and women) in Australia next year, and is offering a referral agent scheme so partners can earn commissions of up to 10 per cent on published packages.
Being appointed as the official travel agent for the two T20 World Cup tournaments in Australia year has created much fervor at Gainwell Sports, a subsidiary of Gainwell Travel. This will allow the company to create and sell packages inclusive of official match tickets for both tournaments. Sharing his excitement on the appointment is Manoj Saraf, Managing Director, Gainwell Travel, who says, “Gainwell Sports is extremely excited about this T20 carnival. It has global rights for the sale of T20 World Cup packages and has sales offices in USA and the UK apart from India.” While the women’s tournament will be played between February and March, the men’s tournament will be played between October and November next year.
Packages include match tickets along with accommodation and inter-city travel, or all-inclusive deals covering flights, transfers, and tours
Understanding the importance of travel agencies in a market as vast as India, Saraf adds, “Gainwell Sports has designed an attractive referral agent scheme allowing partners across the nation to earn commissions of up to 10 per cent on all published packages. To suit the needs of various travellers, it has created pack- ages that include match tickets along with inter-city travel and accommodation, or all-inclusive deals covering flights, transfers, and tours.” Early interest from a number of cricket fans and corporates has been reassuring for Gainwell Sports and its target of sending more than 5,000 passengers to Australia during the T20 World Cup.
While packages and sales have already been officially launched, joint marketing campaigns with tourism bodies across Australia will be launched soon and will cover print and digital media as well as exhibitions and outdoors, which will run periodically. Adding to this, Saraf says, “Specific campaigns targeted to lure passengers into visitation during the T20 World Cup will be run by tourism bodies. They are already ahead of schedule with their preparations for the tournament, with many new hotels and attractions opening in the coming months. Destinations such as Western Australia, which gets lower visitation than the east coast states, will see a spike in tourist numbers with the match between India and South Africa scheduled in Perth on October 24, 2020.”