Tag Archives: Jayanta Malla Baruah

‘Tea & Tee’ tourism from Assam

Assam Tourism has its thinking cap on and has developed a unique and interesting concept – Tea and Tee tourism – to lure more tourists to the state. It hopes to welcome at least 50,000 FTAs and more than 70,000 domestic tourists this year, promoting its tea estates and world-class …

Read More »

Publicity is key to attract tourists

After signing actor Priyanka Chopra as its brand ambassador, Assam is focusing majorly on publicity and marketing its offerings, reveals Jayanta Malla Baruah, Chairman, Assam Tourism Development Corporation. NISHA VERMA Tourism in Assam is moving beyond wildlife and rhinos as the tourism board is exploring more offerings in the state, …

Read More »

2017: A rollercoaster for the industry

Major setbacks like GST, liquor ban and demonetisation plagued the tourism and hospitality industry. Looking back, the who’s who from the fraternity speak on how they dealt with the issues. TT BUREAU Satpal Maharaj, Tourism Minister, Government of Uttarakhand 2017 was very optimistic for Uttarakhand tourism, as the 4-dhaam yatra …

Read More »