S V Sathyam appointed Director of People and Culture at NHCC and HICC

Novotel Hyderabad Convention Centre and Hyderabad International Convention Centre appoint S V Sathyam as Director of People & Culture, reinforcing a people-centric growth strategy and strengthening talent capability across the organisation.

Novotel Hyderabad Convention Centre (NHCC) and Hyderabad International Convention Centre (HICC) announce the appointment of S V Sathyam as Director of People & Culture, effective immediately. Based in Hyderabad, he leads human resources, talent management and culture development strategy across both properties. The appointment supports NHCC and HICC’s focus on employee engagement, organisational alignment and service culture excellence.

This role marks a return to the Accor network for S V Sathyam, who previously contributed to Novotel Hyderabad Airport, bringing familiarity with the brand’s values and a strong understanding of Accor’s service philosophy.

People strategy and organisational impact

In his role, S V Sathyam oversees talent development, workforce planning, learning and development frameworks and employee retention, supporting NHCC and HICC’s focus on building a collaborative work environment and strengthening leadership capability across departments. His responsibilities also include aligning people strategies with business priorities and preparing talent structures for future scale.

S V Sathyam brings extensive experience in human resources and talent development within hospitality, with proven expertise in building inclusive workplace cultures and supporting employee experience initiatives. His background aligns with NHCC and HICC’s objective to maintain service quality and operational consistency supported through strong internal capability.

Leadership commentary

Rubin Cherian, General Manager, Novotel Hyderabad Convention Centre and HICC, says the appointment supports the organisation’s ambitions for continued growth.

“We are delighted to welcome S V Sathyam to our leadership team. His deep understanding of human resources and his passion for nurturing talent will be crucial as we continue to grow and enhance our guest and colleague experience.”

Forward priorities

At NHCC and HICC, S V Sathyam leads a people agenda focused on talent retention, culture building, leadership development and employee experience enhancement, alongside initiatives designed to strengthen organisational readiness and sustainability.

The appointment reinforces the role of strategic human resource leadership in hospitality performance as competition intensifies across meetings, events and corporate travel segments in Hyderabad.

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