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Aeroprime sharpens GSA strategy as airlines recalibrate India growth plans

As airline capacity planning, distribution models and cargo strategies become more complex, the role of General Sales Agents in India is evolving rapidly. For Aeroprime Group, 2026 is less about scale for scale’s sake and more about building long-term, technology-led airline partnerships that can support sustainable growth across passenger and cargo segments.

In this conversation, Abhishek Goyal, CEO & Executive Director of Aeroprime Group, outlines the company’s priorities for airline representation, distribution expansion and how GSA models are expected to change in the year ahead.

What new airline representations or aviation services will Aeroprime focus on in 2026?

Abhishek Goyal: In 2026, our focus will be on expanding Aeroprime’s airline representation portfolio, particularly with carriers from emerging and dynamic markets that view India as a strategic opportunity. Priority will be given to airlines entering India for the first time or those looking to scale across multiple cities through a transparent and performance-driven distribution model.

Alongside passenger GSA roles, we will continue to strengthen our cargo management and GSSA business. Air freight plays an increasingly important role in supporting trade and supply chains, and we see strong potential in aligning airline capacity with evolving cargo demand to unlock additional revenue streams beyond passenger traffic.

Our role goes well beyond sales and reservations. We support airlines across route development, pricing and distribution strategy, brand positioning, regulatory coordination and stakeholder alignment, supported by integrated go-to-market execution across leisure, corporate and group travel.

How is Aeroprime planning to scale its distribution and market reach next year?

Abhishek Goyal: Scaling distribution in 2026 will be driven by technology enablement, data-led decision-making and deeper local engagement. The focus is not just on expanding sales networks, but on shaping how and where airlines are distributed across India.

This includes building a stronger presence across travel agents, OTAs, corporate travel and cargo channels, while activating untapped passenger and cargo opportunities beyond established demand centres. Our platform, Glid, enables seamless API-led integration with a wider seller network, offering better control over content, pricing and inventory. Combined with strong on-ground expertise, this creates a scalable and resilient distribution model.

What industry shifts do you foresee in aviation representation and GSA models in 2026?

Abhishek Goyal: GSAs will increasingly move from being sales intermediaries to strategic growth partners. Managing multi-channel distribution across direct, trade, online, corporate and cargo channels will become central to the role.

GSAs will also play a more consultative part in market entry, regulatory navigation, local marketing and demand generation. Technology-enabled insights and unified retailing systems will be critical in managing this complexity. The GSAs that succeed will be those who combine market knowledge, trade relationships, regulatory expertise and technology to deliver measurable growth.

Anything else you would like to add?

Abhishek Goyal: At Aeroprime Group, we see the future of aviation anchored in collaboration, innovation and data-driven growth. By combining local market expertise with advanced distribution tools, our aim is to deliver scalable, future-ready solutions that strengthen airline presence and create long-term value across India and emerging markets.

Looking forward

With a sharper focus on consultative airline partnerships, cargo-led opportunity and technology-driven distribution, Aeroprime is positioning its GSA model to stay aligned with how airlines approach India in the next phase of market expansion.

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