The Los Angeles Tourism & Convention Board’s marketing strategy in India has resulted in the market gaining one spot, from being the fourth-highest international YOY growth market in 2017 to being the third-highest in 2018 at 5.1 per cent. Hazel Jain Given that Los Angeles Tourism & Convention Board foresees …
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Fiji revises its specialist programme
In an exclusive interview, Seema Kadam newly-appointed Country Manager—India, Fiji Tourism, talks about the need to create more awareness about the destination among trade. Hazel Jain Fiji seems to have put India on its priority list. The recent appointment of Seema Kadam indicates a stronger focus on this market. Its …
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