The MICE market in India is marching ahead to catch up with the world by opening up the sector to new activities. More corporate groups are opting for high-power, adrenaline-pumping activities over boardroom boredom. Birju Gariba, CEO and Executive Director, Platinum World Group ‘Please watch the instruction video very carefully …
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Is India all set to play host to MICE?
The industry needs to look at why India hasn’t been able to reverse the MICE traffic and bring in more and more events to India. Six stakeholders speak their mind on this issue and suggest ways to improve the same. HAZEL JAIN Sandeep Ramakrishnan, Director, Consumer Links Marketing MICE in …
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