Reshaping B2B hotel bookings

Deepak Narula, Founder, GRNconnect.com, provides insights into the company’s expansion strategy and emphasises on their focus on transforming the B2B hotel booking landscape.

Janice Alyosius

As GRNconnect.com gears up for its next phase of growth and innovation, Deepak Narula, Founder, GRNconnect.com, underscores the company’s commitment to revolutionising the B2B hotel booking landscape. With a blend of global expansion, technological advancements, and customer-centric initiatives, the company continues to redefine industry standards and set new benchmarks for excellence. The company recently started its UAE DMC to serve Indian and overseas markets better. “We are not confined by borders; we operate globally. Our footprint extends across continents, with offices in the Middle East and the USA, in addition to our base in Delhi,” Narula informed.

Highlighting the company’s extensive network, Narula revealed, “We serve over 65 countries and boast a clientele of more than 40,000 travel agents worldwide. Our platform witnesses over 6,000 Asian visitors regularly, facilitating seamless bookings.”  Emphasising on the company’s commitment to excellence, he said, “We continuously enhance our product offerings, focusing primarily on hotels due to our extensive global presence. Our goal is to ensure efficiency and competitiveness while expanding our destination portfolio to cater to diverse market demands.” He added, “We are on the verge of launching a new and improved platform, alongside implementing SAP integration for enhanced efficiency. Our aim is to provide seamless experiences for travel agents, offering real-time updates and automated processes. Our focus is on digitization and automation to streamline operations and elevate customer satisfaction.” Narula said Dubai remains a top choice, particularly for Indian and European travellers. “Hence, we are enhancing our inventory and collaborating directly with hotels to offer competitive deals,” he added.