TravTalk India Online Magazine
Crowne Plaza Chennai Adyar Park has come up with a national campaign #Celebrationsbeyondgeographies, offering a hybrid weddings and socials experience for couples and their loved ones. The Crowne Meetings Team will be in tow to extend both on-ground and virtual assistance.
Nisha Verma
Crowne Plaza Chennai Adyar Park, along with its technology partners, is providing couples with the tools and support needed to have an unforgettable experience as they tie the knot despite current circumstances. Jit Bose, Area Director South India, IHG Hotels, says, “Live streaming of events – be it for a wedding, milestone celebrations birthday party, baby shower to Aruvadham Kalyanam – hybrid events, are here to stay. As a part of our hybrid events solution, our Crowne Meetings Team will extend on-ground and virtual assistance for our guests by conducting site inspections, guiding with the researched list of wedding planners, technology providers, coordination for end-to-end menu planning & managing delivery logistics of gourmet boxes for outstation guests of the wedding party.”
The Hybrid Weddings solution will make it easy for families with a safe way to express their love through the ability to engage in a custom wedding experience, which will be as close to a live in-person event as possible. The offering includes on-venue celebration for close family members; event live streaming with exclusive digital service provider for up to 1000 guests to join from locations across the world; designation of 15 speakers and officiants; two social media live streaming, as well as capturing and archiving the event as a keepsake for couples and their guests.In fact, the property has curated give-away hamper boxes from its celebrated restaurant Dakshin which will consist of traditional sweets and savoury items that can be delivered by the Hotel to the guests staying in key cities of India. For attendees looking for a more realistic experience, customised lunch and dinner gourmet box delivery can also be arranged in locations – Delhi, Gurugram, Noida, Mumbai, Chandigarh, Kolkata, Bengaluru, Jaipur, Kochi, and Chennai.
Saying that they have been successful in executing hybrid weddings since the beginning of this year, Bose shared, “In the last few months, this is gaining momentum. For almost every event, there has been some amount of Hybrid element in it. Our technology partner is equipped to make every event a success.”
To promote the event they have a global programme called IHG Meet with confidence (https://www.ihg.com/content/us/en/deals/b2b/meet-with-confidence). “We work closely with wedding planners and the entire weddings B2B fraternity to offer this to our clients apart from directly reaching out to our guests. We are working closely with all the wedding planners to make this an offering for their pitch. We are the first hotel to offer an extremely comprehensive plan for hybrid events, which is very well appreciated. The planners are very happy that they don’t have to reach out to multiple vendors, and our hotel can arrange this for them,” he added.
