TravTalk India Online Magazine
IFEMA Madrid will maximise health and safety at FITUR, its major international tourism fair, by following a strict health protocols for all the fair’s participants. The forecast for participation at FITUR 2022 are excellent, with a fair representation and international involvement close to pre-pandemic shows.
FITUR 2022, to be held from January 19 to 23, 2022 will be a strategic event in the drive to boost the global tourism market and offer the entire tourism industry, a value chain scenario for the sector’s recovery and growth at business and international level. The forecast for participation at FITUR 2022 are excellent, with levels of representation and international involvement close to pre-pandemic shows.
IFEMA MADRID will armor plate its health security, maximising all the measures that guarantee a successful outcome from the trade fair. In this vein, and in a context marked by Spain’s high vaccination rate, FITUR 2022 will require all international participants to have valid documentation, such as the EU Digital COVID-19 certificate for attendees from the European Union, or the relevant documentation to meet the official requirements at the border during the period in which FITUR takes place.
IFEMA MADRID has already shown the world that it is possible to host safe events — the FITUR trade fair was held in May 2021 in a complex situation, and a rigorous protocol of measures and systems will be redeployed in 2022 to ensure the health and safety of all the exhibitors and the visitors.
Capacity limits will be observed in all the pavilions, with automated systems for visitor counts and a smart system for the digital analysis of spaces, capacity and visitor behaviour, with continuous monitoring of crowds. Wearing of masks will also be required inside the IFEMA MADRID facilities as well as temperature monitoring for attendees as implemented at all its trade fairs.
Alongside all these measures, one of the safety features that sets IFEMA MADRID’s facilities apart is its powerful advanced ventilation system, which guarantees total elimination of air recirculation, with a filtration system that ensures complete air-renewal every 20 minutes, a critical element in preventing the spread of pathogens. These steps are reinforced by the visitor flow management, the distribution of spaces to ensure safe social distancing, the availability of sanitiser dispensers and disinfectants throughout the exhibition centre, and the use of digital passes to avoid contact.
Organised by IFEMA MADRID, the International Tourism Trade Fair will extend across eight pavilions in the Madrid exhibition centre. With one month still to go, the event promises excellent participation — well above the expectations for the special event held in last May — with levels of representation and international involvement very close to the pre-pandemic levels. The trade fair will take place January 19 to 23, 2022.
