After 26 years of presence in the B2B sector, Udaan India ventures into the B2C industry with the inception of ‘Study With Udaan’, an education consultancy firm. Rounak Dua, CEO, SWU, talks about her future plans.
Udaan India has set its foot in the education sector with ‘Study With Udaan’ (SWU) to provide end to end educational visas and help students get admission in foreign colleges and universities. Explaining the idea behind the birth of SWU, Rounak Dua, CEO, SWU, says, “We came up with this initiative because we have been receiving a lot of queries from agents and students directly for visa-related issues. It’s a major step for us to venture into the B2C sector.”
Talking about her plans, Dua says that her chief focus lies on Tier-II cities. “With our second office in Nagpur, we now want to target Tier-II cities where there are fewer consultancies and less resource available. We want to promote the international education system and help students get a mindset about the lifestyle, education and knowledge abroad,” she added.
Briefing about the portfolio of services which the company offers, Dua says, “We are promoting all the countries worldwide out of which destinations like the US, Canada, Australia, New Zealand and UK are top favourites. We are also promoting MBBS in Commonwealth of Independent States (CIS) countries.”
“This year, we are focusing more on sending students aboard for pursuing medicine. With a lot of competition among students, countries like Georgia, Russia and Armenia provide good education facilities in this field,” she said.
“With our second office in Nagpur, we now want to target Tier-II cities where there are fewer consultancies. We want to promote the international education system and help students get a mindset a bout the lifestyle, education and knowledge abroad”
Dua recounted her experience and expressed joy over her association with Udaan for over three years,. She says, “I have worked with every department of Udaan; I know the company in and out. Having religiously worked in the online department, foraying into education sector was a challenging decision but I automatically got intrigued because it’s an interesting concept.”
Speaking about the challenges she faces while propelling SWU, Dua insists that she is learning with each passing day. “My father is my role model. Following his footsteps, I want to take Udaan’s legacy forward. Stepping into the business of student visa from work and tourist visa is not easy, it’s a complicated process but we are working hard.” she further adds.
Dua concludes by explaining her vision for ‘Study With Udaan’ and the tourism industry. With a lot of ideas to implement, she feels that there could be no better time for Udaan to step into the B2C segment.”
- This year, ‘Study With Udaan’ is focusing more on sending students aboard for pursuing medicine. With a lot of competition among students, countries like Georgia, Russia and Armenia provide good education facilities in this field