1k attendees likely at IATO Convention

The 39^th IATO Annual Convention, to be organised in Bhopal, the capital of Madhya Pradesh, promises to showcase the state’s diverse cultural and natural heritage. With an emphasis on promoting lesser-known destinations and revitalising inbound tourism, the convention aims to position Madhya Pradesh prominently on the global tourism map.

Janice Alyosius

Sheo Shekhar Shukla, Principal Secretary, MP Tourism and Managing Director, Madhya Pradesh Tourism Board, expressed hope that the upcoming 39^th IATO Annual Convention, to be organised in Bhopal, will promote inbound tourism. “Madhya Pradesh is a treasure trove of natural beauty, wellness retreats, rich heritage, and historical marvels. We are confident that the IATO convention will provide an excellent platform for global tour operators to witness first-hand the unique offerings of Madhya Pradesh. This will enable them to effectively market our state to discerning travellers worldwide,” Shukla said.

Centrally located and known as the heart of incredible India, Madhya Pradesh boasts a robust infrastructure to support tourism. “We have strategically developed a network of five airports operating on a hub-and-spoke model. Bhopal, our capital, serves as a key hub with extensive flight connections. Indore, in particular, offers the highest number of flights, including international routes to Dubai and Sharjah. Additionally, we are enhancing intra-state connectivity with smaller aircraft and improving our road and rail networks,” Shukla explained.

He said this year’s IATO Convention is expected to attract more than 1,000 delegates, including tour operators, hoteliers, and other industry professionals.

Highlighting the state’s hospitality sector, Shukla said, “Madhya Pradesh offers top-tier accommodations around national parks and historical sites. Brands like Taj Safaris have invested significantly, with properties near every national park, including upcoming ventures in Bhopal, Indore, and other key cities. Our goal is to ensure that every visitor experiences unparalleled hospitality amid our natural wonders.”

Highlighting Madhya Pradesh’s proactive approach to international promotion, Shukla said, “We are actively promoting Madhya Pradesh on the international fora, and are in touch with more than 25 million stakeholders abroad, who represent source market countries. Additionally, we participate in exhibitions
and roadshows.”

Ravi Gosain, Vice President, IATO and Chairman, 39^th IATO Annual Convention, expressed similar sentiments. “Bhopal, with its scenic lakes and lush greenery, provides an ideal backdrop for our convention. Our focus is on unveiling Madhya Pradesh’s hidden gems, such as the Udaigiri caves, Bhimbetka rock shelters, and Sanchi stupas. These lesser-known destinations are integral to our theme of ‘Resurgent India Inbound’, reflecting our collective efforts to revitalise tourism post-COVID,” he said.